In Antwerp: Discovering BAUNAT Diamond Jewellery - Part I

Come vi ho anticipato nel post precedente, venerdì sono stata ad Anversa, ospite del brand di gioielli Baunat, per il loro Valentine Diamond Tour. Ho passato una giornata stupenda dove ho potuto scoprire le caratteristiche dei gioielli e dei diamanti utilizzati da Baunat, ammirare la collezione completa nel loro Showroom e le origini del diamante al museo del Diamante di Anversa. Ma questa è stata solo la prima parte del Tour, il resto ve lo racconto nel prossimo post! :)
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As I told you in the previous post, friday I was in Antwerp, invited by the belgian diamond jewellery brand Baunat for their Valentine Diamond Tour. I spent an amazing day where I discovered the characteristics of Baunat's diamonds, admired and touched with hands their entire collection inside the showroom and the origins of diamonds at the Antwerp Diamond Museum. But that's only the first part of the Tour. I'll tell you about the rest in the next post! Stay tuned :)



Stefaan Mouradian, one of the two founders of Baunat,explains how Baunat was born and the philosophy of the brand. Baunat invests in outstanding quality (in materials as well as design and finishing touch), but also in efficiency and does everything possible to avoid unnecessary intermediaries. No expensive marketing campaigns, luxurious offices and retail outlets. Baunat is based in Antwerp, renowned since 1447 as world centre of the diamond trade. Over half of the world's diamond trade takes place in Antwerp. The families behind Baunat have selected their diamonds directly from the best suppliers of the world since over 100 years. Baunat buys its diamonds directly from the source, and sells its exquisite diamond jewellery collection on-line and in its offices to the client. Direct buying and selling, avoiding the middleman, combined with a strict stock management, allows Baunat to offer the best and largest selection at the best price-quality ratio. In short, Baunat promises its clients that its prices are in direct correlation with the quality of the products on offer.

A little part of the Baunat diamond jewellery collection

After the introduction we went to the Antwerp Diamond Museum to discover all we had to know about diamonds!